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By the Numbers

Budgeting 101

Set the plan, then compare every month.

Stage 2 · Control4 min readBuilds on Cash Flow & Weekly Cash Meeting Completed

A budget is the plan you write down before the year starts. Each month you hold your real numbers up against it, so you can see early where you are ahead, where you are behind and which line needs attention.

Six steps to a budget you'll actually use

  1. Start with salesA revenue goal by division and month, from last year plus work already sold.
  2. Set the profit goalDecide what you want to earn before you budget a single expense.
  3. Estimate job costsUse your target gross margin to set materials, labor and subs.
  4. List overheadLine by line: rent, salaries, insurance, fleet. Most of it is predictable.
  5. Spread it by monthMatch the season: a big May, a small January. Not 1/12 each month.
  6. Compare every monthBudget vs. actual. Act on the biggest gaps, like the example below.

Step 6 in action: budget vs. actual

Same month as the P&L example
LineBudgetActualVariance
Revenue$120,000$110,000−$10,000
Direct Expenses$46,800$43,700+$3,100
Gross Profit$73,200$66,300−$6,900
Indirect Expenses$5,400$5,000+$400
Fleet Expenses$11,500$11,850−$350
Admin Expenses$37,000$38,380−$1,380
Net Profit$19,300$11,071−$8,229
Net Margin16.1%10.1%−6.0 pts

Green = better than budget (more revenue or lower cost). Red = worse than budget.

Reading this month

Sales came in $10,000 short, the main reason profit missed. Direct costs dropped with sales, as they should. Admin ran $1,380 over budget, so that's the line to dig into.

A budget is a plan, not a guess

Build it before the season starts, update it mid-year if things change, and use it to make decisions on hiring, equipment and pricing.

Key idea: The P&L tells you what happened. The budget tells you whether that's what you planned.

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