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By the Numbers

Monthly KPI Scorecard

Ten numbers, once a month.

Stage 2 · Control4 min readBuilds on Budgeting 101 Completed

You don't need a stack of reports to know how the business is doing. These ten numbers cover profit, crew productivity and cash. Set a target for each once, then check them every month.

Ten numbers to check every month

  • Profit
  • Productivity
  • Cash

1 · Revenue vs. Budget

91.7%

$110,000 actual ÷ $120,000 budget

Are sales on plan this month?

2 · Gross Margin

60.3%

Gross Profit ÷ Revenue

Are jobs priced right and run efficiently?

3 · Net Margin

10.1%

Net Profit ÷ Revenue

Is the whole company making money?

4 · Overhead % of Revenue

50.2%

(Indirect + Fleet + Admin) ÷ Revenue

Is overhead growing faster than sales?

5 · Labor % of Revenue

22.7%

Field Labor $25,000 ÷ Revenue

Are crews producing enough for what they cost?

6 · Revenue per Labor Hour

$110

Revenue ÷ 1,000 field hours

How much each crew hour brings in.

7 · Backlog

2.2 months

$240,000 sold, not yet done ÷ monthly revenue

Is the pipeline full enough to keep crews busy?

8 · Months of Cash

1.5 months

Cash $85,000 ÷ monthly overhead $55,230

How long could you cover the bills with no sales?

9 · Days Sales Outstanding

32.7 days

A/R ÷ average daily sales

How fast are customers paying you?

10 · Current Ratio

2.1 : 1

Current Assets ÷ Current Liabilities

Can you cover the bills due this year?

How to use it: Write in your targets once. Each month, fill in the actuals and mark each one green (on target), gold (watch it) or red (act now). Look for trends over three months, not one.

Your targets and traffic lights are saved in this browser, so the scorecard is waiting for you next month.

Key idea: What gets measured gets managed. Ten numbers, once a month, beats a stack of reports nobody reads.

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